The Hermès Spring/Summer 2017 tie collection stands as a testament to the house's unwavering commitment to quality, artistry, and timeless elegance. Photographed by the acclaimed duo Carl Kleiner and Daniel Riera, the collection transcends mere neckwear; it represents a curated expression of Hermès' heritage, innovation, and unwavering dedication to exquisite craftsmanship. This exploration delves into the nuances of this remarkable collection, examining its design language, the impact of its photography, and its place within the broader context of Hermès' brand identity and evolving strategies, such as the introduction of subscription services.
Hermès 2017 Spring/Summer Ties Collection: A Tapestry of Textures and Motifs
The Hermès Spring/Summer 2017 ties weren't simply accessories; they were miniature works of art. The collection showcased a diverse range of designs, each reflecting a unique facet of the Hermès aesthetic. From classic silk twill prints to more contemporary interpretations of traditional motifs, the variety catered to a broad spectrum of tastes while maintaining the unmistakable Hermès signature.
The silk itself, sourced from the finest silkworms, played a crucial role in the overall effect. The luxurious texture, the subtle sheen, and the drape of the fabric were all integral to the experience of wearing an Hermès tie. The weight and hand-feel were carefully considered, ensuring a comfortable and sophisticated drape that complemented the wearer's style.
The motifs themselves were a fascinating blend of the familiar and the unexpected. Iconic Hermès designs, such as the equestrian themes, were reimagined with fresh perspectives. Horses, bridles, and saddles were depicted not in literal representations but through stylized interpretations, incorporating abstract elements and unexpected color palettes. This approach reflected Hermès' ability to seamlessly blend tradition and modernity.
Other designs explored botanical motifs, geometric patterns, and abstract compositions. The color palettes were equally diverse, ranging from classic navy and burgundy to vibrant shades of turquoise, emerald, and saffron. The use of color was never arbitrary; each hue was carefully selected to complement the overall design and enhance its visual impact. The subtle gradations and the interplay of light and shadow within the designs further added to their depth and complexity.
The craftsmanship evident in each tie was undeniable. The meticulous hand-stitching, the precise alignment of patterns, and the flawless finishing details were all testaments to the skill and dedication of the Hermès artisans. These weren't mass-produced items; they were handcrafted pieces, each imbued with a sense of individuality and artistry.
Hermès to Launch New Subscription Service: The Impact on Accessibility
The launch of a new Hermès subscription service around the time of the Spring/Summer 2017 collection release (though not directly tied to the ties themselves) reveals a significant shift in the brand's strategy. While Hermès has always been synonymous with exclusivity and luxury, the introduction of a subscription model suggests a willingness to engage with a wider audience, albeit within a carefully curated framework. This strategy allowed for a more consistent engagement with the brand and potentially increased exposure to collections like the S/S 2017 ties. This move, while potentially controversial among some purists, reflected a forward-thinking approach to maintaining relevance in a rapidly evolving luxury market. It allowed a more accessible entry point for consumers intrigued by the Hermès brand, potentially leading to future purchases of higher-value items.
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